Let's Create Something Together

HGLD is a full-service lighting design firm specializing in live theater, dance, and corporate events. HGLD also creates permanent installations: our work can currently be seen in airports, museums, and theme parks across the country. We pride ourselves on our artistry, our impulsivity, and our ability to communicate visually with both audiences and clients.

HGLD is a full-service lighting design firm specializing in live theater, dance, and corporate events. HGLD also creates permanent installations: our work can currently be seen in airports, museums, and theme parks across the country. We pride ourselves on our artistry, our impulsivity, and our ability to communicate visually with both audiences and clients.

Recent success led Herrick to create a sister company, Evoke Collaborative to offer an even broader range of services to HGLD’s ever-expanding client base. Please visit us there as well.

Honors & Awards

  • 2020 Drama Desk Nominee - Best Lighting Design, Einstein’s Dreams
  • 2018 SALT Award - Best Lighting Design, Wizard of OZ
  • 2011 Henry Hewes Nominee - Joe DiPietro’s Falling for Eve
  • 2010 Live Design Excellence Award - Best Theatrical Lighting Design
  • 2009 ISES Big Apple Award - Best Event Lighting
  • 2009 Henry Hewes (formerly American Theatre Wing) Nominee - Best Lighting Design, Rooms a Rock Romance
  • 2009 LDI Redden Award - Excellence in Theatrical Design

Our Full Body of Work

All
Theatre
Dance
Concerts
Architecture
Film/Tv
Corporate

LaGuardia Airport Terminal B

ArchitectureLaGuardia Gateway Partners (LGP) approached Evoke Collaborative to participate in the creation of a projection-mapped water feature in the brand-new Terminal B at LaGuardia Airport.

Promax Advertising Awards LA

CorporateThe Promax Awards honor outstanding achievement in entertainment advertising. It's a busy few days of general sessions, dinners, and award shows.

Night of Walden

DanceJoshua Walden’s inventive choreography featured in a one-night-only performance at the Alvin Ailey Theater.

The Greatest Piano Men

Concerts, TheatreDonnie Kehr took his talented team to the Flamingo Ballroom in Las Vegas and filled the house with incredible music for a month in early 2019.

Aida

TheatreTim Rice and Elton John's Aida is a musical for the ages.

Anna Christie

TheatreDirected by Mo Hanlon, this dark drama had an incredibly talented cast.

The Wizard of Oz

TheatreWhile the pre-Oz scenes were kept bereft of color, as in the famous 1939 movie, the production’s set was otherwise awash in color, especially blues and golds..

Royal Pains

Film/TvGaffer Steven Ramsey needed a solution for the big Busby Berkeley black and white dance number on the season finale of Royal Pains.

The Amazing Spider-Man 2

Film/TvWhen the producers of The Amazing Spider-Man 2 decided to rebuild ALL of Times Square at an airfield on Long Island, gaffer John Velez  knew he needed a systems designer and programmer.

The Night Before

Film/TvGaffer Joel Tishcoff contacted HGLD to program and design a large Jarag wall and dozens of moving lights for the party scene in the film The Night Before, featuring Miley Cyrus.

Sisters

Film/TvTina Fey and Amy Poehler’s hit comedy Sisters features a wacky dance number that can now be seen in a variety of internet GIFs and memes.

Alice in Wonderland

DanceWhen choreographer Derek Deane explained that he wanted a modern Vegas feel to the show, Curtis Dunn (Director of Production) and HGLD immediately began discussing adding LEDs to the plot.

Virtually There

DanceHGLD collaborated with MATTE Projects on a re-imagining of Oskar Schlemmer’s Triadic Ballet from 1922, as staged by the brilliant punk rock choreographer Karole Armitage.

Evita

TheatreEvita at the Cape Rep Theater was a beautiful production that opened to widespread critical acclaim.

Jasper in Deadland

TheatreHGLD worked in close collaboration with the rest of the design staff to create the quirky underworld into which Jasper falls.

CNN Up Front 2014

Corporate2014 was Jeffrey Zucker's first year at the helm of CNN and saw the addition of Anthony Bourdain and Mike Rowe.

Rockefeller Center: Centennial of Flight Exhibition

Architecture, CorporateThe centennial of flight was commemorated at Rockefeller Center. The displays featured a Mercury Rocket, an F-16, Predator drones, and scale models of the space shuttle and various other planes.

Cradle of Aviation Museum

ArchitectureHGLD was commissioned to design and install the lighting for the opening of the Cradle Of Aviation Museum on Long Island.

New York Grammy Awards

Concerts, CorporateEvery year the New York Chapter of the National Academy or Recording Arts and Sciences honors someone from the region who has worked hard to help their community and foster art.

AntiGravity: An American Band

Dance, TheatreAntiGravity's show An American Band was produced in Park City, Utah during the Sundance Film Festival and the Winter Olympics.

Rolex Mentor & Protégé Gala

CorporateThe world-famous Swiss jewelry manufacturer presents a semi-annual philanthropic dinner for artistic mentors and their protégés.

Ebay

CorporateThis mega-event for Ebay's developers and power sellers took place at Boston's Convention Center.

Tick Tick Boom

TheatreJonathan Larson's (Rent) often-overlooked musical is tender and full of both poppy rock tunes and memorable ballads.

Serenade

TheatreIn this gorgeous fairy tale about a mysterious silhouette maker the lights swirl around an innocent young man played by Joshua Henry as he woos his love.

Rooms

TheatreWith nothing more than light, HGLD sketched in street scenes, homes, and performance spaces - including backstage at CBGB’s.

Myths and Hymns

TheatreCharles Isherwood of the New York Times called the lighting “shimmering” and the staging “gently luminous.”

Loaded

TheatreA beautiful set by Adam Koch included a full skylight that helped motivate our design choices.

Glass Menagerie

TheatreIn keeping with the atmosphere of memory, the stage is dim. Shafts of light are focused on selected areas or actors, sometimes in contradistinction to what is the apparent center.

Firedance

Dance, TheatreFiredance ran for 12 performances at the Araneta Coliseum in Manila, Philippines.

Falling For Eve

TheatreA bright and funny musical about the first couple and original sin. The design team based many visual elements on the work of the artist Shag.

AntiGravity: The Tour

Dance, TheatreWe used Martin Little Big Lites and ETC MultiPars with tilt control and CXI's to shoot both over the scrim and behind the scrim, as needed.

A Chorus Line

TheatreDesigning A Chorus Line gives you a healthy appreciation for mirrors.
All
Theatre
Dance
Concerts
Architecture
Film/Tv
Corporate